Public Relations Magazine "TSUNAGU"

"TSUNAGU" is a public relations magazine published by KPP GROUP HOLDINGS CO., LTD.
"TSUNAGU " has been published since 2007, with the theme of rediscovering a fascination with paper, we link paper and culture, paper and business, paper and people.
In addition to our group news, the magazine introduces paper-based artists, traditional crafts, and various paper-related topics to readers.

Kaga Mizuhiki: Three-Dimensional, Elegant Expressions of Respect

Mizuhiki, the traditional Japanese craft of decorating gifts and envelopes with paper cords, is part of many of life's milestones, including celebrations such as engagements and weddings, as well as solemn occasions. In recent years, Mizuhiki has become increasingly popular, going beyond formal events such as weddings and funerals to make a splash in everyday life. Mizuhiki is in the spotlight as an aesthetic art form that can be embodied in accessories that go well with both Japanese and Western fashions, and even as interior decorations that add color to various spaces. Tsuda Mizuhiki Orikata is the only atelier that uses Kaga Mizuhiki, the paper cord technique designated as a rare traditional craft of Ishikawa Prefecture. This article introduces the appeal of Kaga Mizuhiki, which is steeped in the elegance of Kaga Hyakumangoku (a popular name for the Kaga domain during the Edo period, literally meaning "a yield of one million koku of rice"), interspersed with explanations by Rokusuke Tsuda, the fifth generation master of this atelier.